Upcoming meetings & events
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The University of Memphis: Applied Statistics
Hasan is an Applied Statistics(Quantitative Marketing) Doctoral Student at The University of Memphis, and President of The Graduate Student Association (GSA), the official student organization of the University of Memphis with 4000 plus graduate student members. He also received his MS in Educational Psychology and Research with a Quantitative research method concentration from The Department of Counseling, Educational Psychology, and Research. He is Interested in Statistical Machine Learning & Behavioral Marketing Research, and he uses multi-modal methods (including computational linguistics, SEM, HLM, machine learning models) to study consumer decisions and relationships with smart objects e.g. iRobot Romba, Robots in healthcare, customer service. More formally, he uses methods from psychology, marketing, and social science to examine consumer behavior, viral marketing, global branding, and transformative service research. His work is primarily grounded in the psychology and marketing context.
His studies have been funded by the Scientific Partnership for International Research on Inquiry Thinking lab, Bangladesh-Sweden Trust Fund, and UM graduate school fund. His research has been funded by a variety of sources, including the CEPR travel research grant, student government research grant, and the Institute of Intelligence System travel grant.
Prior to starting his MS/MBA at Fogelman College of Business and Economics, he earned a BA in Social Science (summa cum laude) from the University of Dhaka. He earned his HSC in Business Studies from Dhaka City College with distinction. He is an active member of the Society for Marketing Advances, American Marketing Association. He previously worked in the private and public organizations including Smith and Nephew and a World Bank Funded Project both in Bangladesh and the USA.
While at Memphis, Hasan has actively participated in the wider university and academic communities - serving as the Student Research Forum Chair, Treasurer of the Graduate Student Association, President's Student Advisory Council member, Dean's Student Advisory Council member, Student Trusty Selection Committee, Doctoral Committee Representative, Member of University Council for Graduate Studies, GSA Travel Finance Committee Chair, GSA Fundraising Committee Chair, Graduate School Student Grade Appeal Committee member, SGA Commencement Speaker Selection Committee, GSA Election Commissioner, SGA Senator, and founding CEO of the Shikhon Lab.
He enjoys traveling with family, meeting new people, reading new books, running marathons and playing golf. He loves spending time with his family and friends.
His studies have been funded by the Scientific Partnership for International Research on Inquiry Thinking lab, Bangladesh-Sweden Trust Fund, and UM graduate school fund. His research has been funded by a variety of sources, including the CEPR travel research grant, student government research grant, and the Institute of Intelligence System travel grant.
Prior to starting his MS/MBA at Fogelman College of Business and Economics, he earned a BA in Social Science (summa cum laude) from the University of Dhaka. He earned his HSC in Business Studies from Dhaka City College with distinction. He is an active member of the Society for Marketing Advances, American Marketing Association. He previously worked in the private and public organizations including Smith and Nephew and a World Bank Funded Project both in Bangladesh and the USA.
While at Memphis, Hasan has actively participated in the wider university and academic communities - serving as the Student Research Forum Chair, Treasurer of the Graduate Student Association, President's Student Advisory Council member, Dean's Student Advisory Council member, Student Trusty Selection Committee, Doctoral Committee Representative, Member of University Council for Graduate Studies, GSA Travel Finance Committee Chair, GSA Fundraising Committee Chair, Graduate School Student Grade Appeal Committee member, SGA Commencement Speaker Selection Committee, GSA Election Commissioner, SGA Senator, and founding CEO of the Shikhon Lab.
He enjoys traveling with family, meeting new people, reading new books, running marathons and playing golf. He loves spending time with his family and friends.
Awards
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Research Interests
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Selected Research
- Hasan, M. (2019) Robotics for Healthcare Service: A Transformative Research Approach to Leverage the Existing US Healthcare Structure for Consumer Well-Being (Literature Review and Data Collection Stage)
- Summary: Robotics in Healthcare is increasingly reshaping healthcare industry service by performing various tasks, constituting a major source of innovation. I will propose a conceptual framework that includes the possessions and consequences of healthcare industries adopting and integrating robotics into service operations to reduce errors in healthcare services and consumers well-being. I will incorporate Transformative Service Research (TSR) lens and literature from service, technology marketing, and computer science, social psychology in my proposed framework to elaborates on the concept of robotics adoption as well as the antecedents (e.g. Doctors, Nurses and Patients) acceptance of robots. I will also discuss how the healthcare technology firms e.g. Stryker, Smith & Nephew (e.g. B2C vs. B2B) could build brand positioning using robots in medical technologies. Moreover, I will provide scholarly and managerial implications and a call for actions for managers to adopt and integrate robotics into healthcare service operations.
- Hasan, M., & Deitz, G. (2019) Applying a Transformative Service Research (TSR) Lens to Understanding Refugee Crisis and its Association with Donations Behavior [SSRN Link] (Data collection and analysis)
- Hasan, M., & Windsor, L. (2019) What Makes YouTube Videos Go Viral? Emotional Triggers and Shopper’s Engagement in Viral Advertising [SSRN Link] (Revising for submission at Marketing Letters)
A Brief Glimpse of the Research, Teaching and Professional Services[most recent]
Selected Media
